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When successful professionally demands betraying the skin in which you were born.
🌳 The Baobab of Choice — How does it work?
Every week Baobizz plunges you into a dilemma rooted in African realities.
No good answer, no bad one: two paths, two values, an impossible decision.
Read the staging, choose your camp, vote — then come back 48 hours later
discover the complete analysis and what your choice says about you.
You're Awa, 27, a brilliant commercial in Abidjan. Your director, straight away, slips you that clients prefer faces « Clear » to represent the cosmetic brand that uses. Your depigment colleagues get the best contracts, bonuses, promotions. Your mother in Bouaké depends on your salary to pay for your father's medicine. You look at yourself in the mirror, your daeben skin intact. On your night table, a tube of lightening cream offered by a colleague « Benevolent ». The rent is due in ten days.
What do you choose?
A — You use the cream and secure your place in the company.
B — You refuse, keep your skin intact, and risk everything.
Full analysis appears in 48 hours — come back and discover what your choice reveals.
To go further
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In a large part of Africa, political life seems to be trapped in a relentless logic where obscure manoeuvres...
Under the mask of beauty: the silent drama of skin whitening in Africa
The hidden face of « Xeesal« In the streets of Dakar, Abidjan or Lagos, the stalls are full of creams promising a...
Between black, mulatto and « Chabin » : The secret history of colour hierarchies in the West Indies
In the West Indies, skin colour remains a social and cultural marker inherited from colonization and slavery. ...

